Sabri Suby is an example of modern business world. He could be inspiration for new entrepreneur. Sabri Suby, CEO of King Kong, a digital agency that started less than 2 years ago, now claims to have revenues of close to $4 million. He told his success story in a interview. He took a look at what other digital agencies were doing and all they seemed to talk about were impressions, click-through rates and social reach – all of these are simply intangibles and aren’t designed to sell. They all failed to talk in actual dollars and ROI. Sabri Suby saw a real gap in the market for an agency that would actually talk sales, revenue and customer acquisition to multiply a client’s marketing spend into ROI. No 'wishy washy’ branding campaigns or cute jingles, but actual sales and profit.
He also added, Ideas are easy, it’s all about the execution. Don’t worry about waiting your whole life for that ‘perfect idea’. Instead, make a conscious effort of forging an incredible work ethic in everything you do. As ultimately it doesn’t matter what business you choose to start, you’ll have competitors that more or less have the exact same idea as you (that’s why they’re competitors).